WARNING! Advice on Whether To Cut Your SEM Agency!

Check out this article and heed the warning for those companies bringing SEM in-house without the proper personnel or training to support such an effort. In order for a company to save marketing dollars by bringing SEM in-house, it is imperative to hire In-House SEM  Experts to properly train the people in charge. Today’s economy has everyone analyzing every penny spent in their businesses, especially marketing dollars. Many businesses feel marketing is dispensable, but the smart decision makers know a down economy is the BEST time to continue marketing.  Only the company’s marketing today will be standing at the forefront when the economy turns around (and it will!).